In the fight for the market and customers, the tools for improving customer loyalty are also becoming more and more sophisticated.
Gamification and customer engagement are the buzzwords here. Implemented professionally, they may be the core of cross-media campaigns and successfully engage and entice customers and interested parties.
Happy to share that @SchneiderElec has joined the @Valuable500 to support a global movement which puts disability on the business leadership agenda. Lots of work to do to make our business more inclusive, but we're committed to making impact.